Creativity Unleashed Limited

The creativity company


A passion for science communication
Through events, books and articles, science writer Brian Clegg makes science accessible.

Brian Clegg is an award winning popular science author whose most recent books are Science for Life and Final Frontier, with 18 other popular science titles including The Quantum Age, Inflight Science, Before the Big Bang, and How to Build a Time Machine. His Dice World and A Brief History of Infinity were both longlisted for the Royal Society Prize for Science Books.

Find out more about Brian’s books

Brian has also written regular columns, features and reviews for numerous magazines and newspapers, including The Wall Street Journal, Nature, BBC Focus, Physics World, The Times, The Observer, Good Housekeeping and Playboy.

An expert at making the technical approachable, he is available to write blog posts, articles and web content for companies.
Contact us to discuss your requirements.

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Brian is available to provide science-based events for business and public audiences - ideal to give a different edge to a team-building event, away day or conference.

Events last 1 hour and pricing starts at £400.
Contact us for more details.

Events include:

INFLIGHT SCIENCE - an enjoyable exploration of the science that you will experience on a plane journey, both in the flight itself and also in the view from your airplane window. From Newton’s laws to relativity, from fractals to cloud formation, there’s something fascinating every moment. Do you know why you can’t make a good cup of tea on a plane? Or that sat nav would be wrong by several kilometres in one day if they didn’t allow for relativity? All will be revealed.

THE UNIVERSE INSIDE YOU - Built from the debris of exploding stars that floated through space for billions of years, home to a zoo of tiny aliens, and controlled by a brain with more possible connections than there are atoms in the universe, the human body is the most incredible thing in existence. Brian explores mitochondria, in-cell powerhouses which are thought to have once been separate creatures; how your eyes are quantum traps, consuming photons of light from the night sky that have travelled for millions of years and your many senses, which include the ability to detect warps in space and time. Bursting at the seams with eye-popping facts and the latest mind-bending theories this is both the science of the body itself but also how our bodies interact with the rest of the universe.

ECOLOGIC - linked to my Brian's book
Ecologic, this talk/discussion looks at how our attitude to green issues from recycling and carbon footprints to Fairtrade and organic food tend to be influenced more by emotion than by logic. The talk provides students with a toolkit to take a more realistic, less black-and-white view of the environment.

NEW THE QUANTUM AGE – Quantum physics is fundamental to our understanding of the world around us. Everything from the atoms in your body to the photons in a beam of light are quantum particles, which act bizarrely by appearing to be in many places at the same time or passing through barriers as if they're not there. Not only is this the basis of all matter and light, now a huge amount of technology depends on it - a smartphone contains at least seven different quantum technologies - yet most of us know little about this amazing science and the remarkable stories of the development of quantum applications from lasers to superconductors.

LIGHT YEARS - A historical journey from ancient times to the present day of that most amazing phenomenon, light. From the bizarre ideas of the ancient Greeks that light streamed from our eyes to modern experiments where light has been pushed past its own speed, and so backwards in time, or slowed to a stop, it's a fascinating subject. Packed with amazing aspects of light from its incredibly fast speed, unchanged by relativity to the way the very atoms of our body are held together by an invisible web of light.

BEFORE THE BIG BANG - Based on Brian's book about the origins of the universe and what came before it, this talk gives the audience a chance to explore the most popular question asked of the British Science Association - what came before the Big Bang. The event starts with the creation myths and explores how we first began to realize the scale of the universe. From there we see how the Big Bang theory came into being and how it isn't quite as certain as it is often portrayed, looking at the best of the current alternative theories. As the title suggest, we also consider that perennial question, if there was a Big Bang, what came before it... and discover that the answer could be nothing at all.

MEMORIES - most of us struggle with memory. But in this fun, interactive talk there's a chance to learn a little about how memory works and try out some practical techniques that will help you remember people's names, numbers and lists of information. It's a talk you can't fail to remember.

WHO INVENTED SCIENCE? - based on Brian's book
The First Scientist and a debate he devised for the Royal Institution, this is an exploration of what science is. The talk hangs on key people who might be considered to be the first scientist - people like Archimedes, Roger Bacon, Leonardo da Vinci, Galileo and even Maxwell. But apart from giving some entertaining insights into these key characters in the development of science it's also an opportunity to explore the nature of science and why we do it. Optionally we can have a vote at the end to see who the audience believe was the first scientist.

HOW TO BUILD A TIME MACHINE – we think of time travel as fiction, but there is nothing in the laws of physics that prevents us building a time machine. What’s more both relativity and quantum physics provide opportunities to travel through time. Although many of the potential solutions to time travel involve engineering feats that are far beyond us, there is no other topic that captures the imagination so dramatically – and it provides a great way to discover more about special and general relativity and quantum physics, topics that are central to our modern understanding of the universe but that are largely ignored at school.
Hear a recording of the How to Build a Time Machine talk, given as part of the Bath University external lecture programme:

GRAVITY - let go of something - it falls. Of course it does. But why? Starting with this question we explore the weakest of the four forces of nature, yet the one that is responsible for the formation of stars and planets and the existence of life. What did people used to think gravity was? Why did Newton's contemporaries laugh at his ideas? How does general relativity explain that an apple falls because of a warp in time? And is antigravity possible. A journey into this most fascinating and mind-bending force including an introduction to general relativity.

A BRIEF HISTORY OF INFINITY - Where did the idea of infinity come from? Who were the people who defined and refined this paradoxical quantity? Why is infinity, a concept we can never experience or truly grasp, at the heart of science? How can some infinities be bigger than others? An exploration of the most mind-boggling feature of maths and physics, this talk examines amazing paradoxes and the people who devised and refined the concept.

DICE WORLD – This fascinating exploration of probability, statistics and randomness explains how chaos and randomness are often behind the realities of everyday life. We learn how to toss a head ten times in a row, how to make predictions with impossible accuracy, why people volunteer to give up thousands of pounds for no good reason, and a recreate a game show that left the woman with the world's highest IQ being reviled by a whole list of academics... until they discovered she was right. The video below is of my Dice World talk at The John Rylands Library as part of the Manchester Science Festival, courtesy of the Royal Society.

THE MAN WHO STOPPED TIME - Eadweard Muybridge was an eccentric Victorian photographer who produced the first high speed motion photographs, analysed the movement of animals and humans, devised the first motion picture projector and ran the first cinema. He travelled out from his birthplace of Kingston upon Thames to the wild world of 1870s California, where he murdered his wife's lover. It's a story packed with drama and fascinating technological developments.

EXTRA SENSORY - We'd all love to have 'psi' abilities like telepathy, telekinesis, and remote viewing. But is there any solid evidence to back up these talents, or are they nothing more than fantasy? Based on the book of the same name, this talk explores the scientific experiments that have attempted to test out these abilities since the 1930s. As well as finding out about the fascinating claims (and some magnificent frauds) this talk also demonstrates how easy it can be to misuse statistics to show something that isn't really true.